Revving Up for BMW Motorrad Days Americas 2024

Woodcliff Lake, NJ – BMW Motorrad USA is gearing up for an exhilarating return to the Barber Vintage Festival with the announcement of BMW Motorrad Days Americas 2024. This thrilling event, celebrating the storied legacy of BMW motorcycles, promises to be a highlight for enthusiasts across the Americas.

The inaugural BMW Motorrad Days Americas in 2023 was a monumental success, commemorating BMW Motorrad’s centennial year with record-breaking attendance. Building on that momentum, this year’s event is set to take place from October 11-13 at the Barber Motorsports Park in Leeds, Alabama.

Luciana Francisco, Head of Marketing and Product at BMW Motorrad USA, expressed her enthusiasm: “Last year’s celebration was so much fun, there is no way we could not be back. There is no better community than the global motorcycling community, and we could not ask for a better host than the Barber Vintage Festival. Seeing so many people, from so many different backgrounds, together, celebrating our passion for riding, is truly a special experience.”

What’s in Store for 2024

BMW Motorrad Days Americas will feature a vibrant BMW Motorrad Fan Zone, showcasing a mix of new and vintage motorcycles, partner displays, and engaging activities for all ages. Attendees can look forward to live music, a kid zone, and a biergarten.

For those eager to test the latest models, the Proving Ground will offer on- and off-road demo rides on the newest BMW motorcycles, including the R 1300 GS, F 900 GS, R 12, and the fully electric CE 02. The proximity of the BMW Fan Zone to the Barber Vintage Festival Fan Zone provides a front-row seat to the exhilarating vintage racing on the Barber circuit.

George Dennis, President of ZOOM Motorsports, shared his excitement: “I couldn’t be more thrilled to announce the return of BMW Motorrad Days to the Barber Vintage Festival. It’s a celebration of passion, performance, and the vibrant community that fuels our love for two-wheel adventures.”